And broken link building is an SEO strategy where you go out looking for dead links. What are the broken links and broken link building?īroken or dead links are links that point to 404 pages. Mistakes when editing pages, moving website to a different host, expired domains to just name a few. If the website you visited has removed a page you are trying to view you will see a message saying something like this:Įither something went wrong or the page does not exist anymore. When browsing the internet you have seen 404 pages (aka broken pages) at last few times. When we say quality we mean getting links for well-respected sites in your niche. In general, you want as many quality backlinks as you can get. A backlink is just a link from some website that leads to your website. Also, you can check our Ultimate SEO Guide.

So let’s just quickly go over some key terms used in this guide to broken link building. If you are new to SEO you might get confused by all the big words tossed around. However, you can if you want to be more efficient.

It’s a white hat so no hacking or using shady websites needed.

There are many reasons to use this strategy to name a few: Today we are going to use a broken link building strategy.

Once you found what works you scale up your efforts and reap the rewards. Learning new link building tactics is always a good idea. Depending on your WordPress website, some might be more successful than others. When it comes to increasing website traffic and boosting rankings in google search there are many strategies out there.

Ahrefs broken link checker